First Strategy

One day on your floor.

A fixed-fee day in your business with your leadership. Real work. No conference rooms. No slides.

What the day is.

We spend the day with you in your business. Not on zoom calls. Not in a conference room with a deck.

In the morning, we sit with you and your leadership. What's running. What's stuck. Where AI is already showing up in the business. Where it isn't. What you've already tried.

The rest of the day, we walk the work. The people who do it tell us what their day actually looks like, what slows them down, where they would want help. We're with them on the floor, not in a side room watching slides. This is the part of the day that does the work.

No prepared deck. We come ready to listen and to think on our feet. That is the point.

Case study. A law practice was hiring a COO.

A law practice was already looking for a COO when we met them. The firm had grown by winning cases until it was twice the size it used to be, and the weight was real. Nobody could say where the loss sat. There was no named bottleneck, no baseline, and no metric anyone watched going the wrong way.

A search and a salary were about to be spent on a job description nobody had earned the right to write.

The day found an unowned front door. About a third of inquiries arrived outside office hours and went to voicemail. Fifteen to twenty attorney hours a week were going to cases the firm was never going to take.

That answer was already in the building. Nobody had spent a day looking for it.

Read the full case (PDF)

The product is a playbook.

The day pulls signal from your floor. The two weeks after are when we test hypotheses, argue when we should argue, and decide what would matter most.

What lands is a written read for operators: not a deck, not a recommendation memo hiding in a PDF.

Where AI fits in your business

and where it doesn't.

The biggest moves we saw

sequenced and prioritized so you can act on them in order. A roadmap, not a list.

What it would take to run the sequence

with your own team, with another firm, or with us.

The playbook is yours. Run it however makes sense. If we're the right fit for what comes next, we'll already have been talking about what that looks like. If we're not, the work isn't gated on us.

Whether Day One fits you.

Four short signals. If they describe your business, Day One is probably the right next step. If they don't, we have other suggestions.

Authority and commitment.

Your leadership can commit to one of the biggest moves we surface, inside 90 days.

Purpose.

AI is on your agenda because of a specific business pressure: growth, cost, hiring, customer expectations. Not just because everyone is talking about it.

Momentum.

You have forward motion in the business, and you're looking for better ways to operate.

Urgency.

You expect to make meaningful AI changes inside the business in the next twelve months, not eventually.

If all four sound like you, or three of four. Day One is built for you. Book the day below.

If two of four. Read how we work first. It sets out the five phases and what an engagement actually asks of you. If Day One still feels right after, come back.

If one of four, or none. Day One probably is not the right shape for what you need right now. That's honest, not a judgment. We wouldn't add the value we should.

Book Day One.

Email us. We'll be in touch within two business days to confirm scheduling.

Request Day One

Common questions.

What is an AI Day One for a mid-size company?

A fixed-fee day in your business with your leadership. We sit with you in the morning and walk the work with the people who do it for the rest of the day. Real work, not slides.

What do you walk away with after Day One?

A playbook within two weeks: where AI fits and where it does not, the biggest moves sequenced, and what it would take to run them with your team, with another firm, or with us. The playbook is yours.

Who from our company should attend Day One?

Your leadership, two to four people. More than four turns the day into a workshop, which is not what this is. A senior practitioner leads from our side. Where the work calls for it, a second joins. No analysts. No teams of three taking notes.

Can you run an AI discovery day remotely?

We can. Day One was designed for in-person, because the value is in the observation and the conversations with the people doing the work. Remote versions produce a less complete playbook. We will tell you which we recommend when we talk.

How is a Day One fee structured?

Fixed fee for the day. Travel disclosed at cost, on top. No retainer. No commitment beyond the day itself.

Is Day One right if we already know what we want to build?

Probably not. Send us a note and tell us what you have in mind. We will tell you honestly whether we are the right firm for it.

Where to start.

No retainer. No procurement cycle. One real day in your business, then a playbook within two weeks. Yours to run, with us or without us.